Press Release’s

Rahlves’ Banzai Tour Launches Smartphone App

Rahlves’ Banzai Tour presented by Bank of the West launches free interactive smartphone app

Truckee, Calif. (January 14, 2013) –Rahlves’ Banzai Tour presented by Bank of the West is excited to announce the launch of its free, interactive smartphone app. The app, created by GenZPlay Interactive Outdoor Apps.,  based out of Sonoma, California not only keeps tour participants up to speed on starting times and tour results, but keeps the public informed on all things Banzai.

Whether you are a spectator, participant, family member, or friend, the app is your go-to place for the schedule and results of each tour stop. The schedule is constantly updated with registration dates, locations and start times, so that you won’t be late for your chance to compete against Daron Rahlves, or watch your loved one compete against some of the areas best athletes. Rahlves’ Banzai Tour app also provides the results and times from the 2012 tour, and will update with this years results as they come in.

Get psyched on this year’s tour by checking out the app for Banzai videos and teasers, action shots, the Banzai blog, Tahoe weather updates, sponsor information and the Rahlves’ Banzai Tour twitter feed, which is constantly updated with fun and exciting tour info.

To download the free app on your smartphone, visit, or scan the QR code featured on all Rahlves’ Banzai Tour posters and flyers. The app will work on all smartphones and tablets that use an internet browser.

Make plans to catch the high-speed action at each tour stop including:

  • Kirkwood Mountain Resort    Feb.  2-3,   2013
    • Red Cliffs Après party  Feb. 2
  • Alpine Meadows                       Feb.  9-10, 2013
    • Last Chair Après party Feb. 9
  • Squaw Valley                            Mar. 2-3,   2013
    • Le Chamois Après party Mar. 2
  • Sugar Bowl Resort                   Mar. 9-10, 2013




GenZplay Moves Children’s Phone Apps Outdoors with Exercise-based Games

GenZplay’s First Activity-Based Fitness App For Both Android and Apple iOS moves the mobile gaming model outdoors

Sonoma Valley, California. September 4th, 2012. – GenZplay, a developer of children’s phone and tablet software, announced the availability of ‘Big Cat Race,’ a new app that changes children’s gaming into an aerobic, outdoors activity.   The Big Cat Race app is the first title focused on moving video gaming out of the home. Big Cat Race allows kids to have the interactive fun of a video game combined with outdoor exercise. Pick a cat and race against 2 other cats, through obstacles, over hills and earn prizes in this animated series of children’s fitness applications. Children age 3 and up run and jump to play as the app’s Big Cat in a cartoon race against other ‘Big Cat’ children around the world, or play against the computer.

“GenZplay is focused on making phone and tablet time a healthy part of the day.  We use psychological principles such as ‘reactance theory’ to make screen time into active time and use technology to both motivate and moderate a healthy lifestyle,” said Stephen Calhoun, Company Founder and CEO. “Our current goal is to release a 99 cent episode every week, much like a children’s cartoon TV series. We are currently working with twoHollywood movie stars and two Olympic athletes to further develop this vision.”

Stephen realized that he wanted his son to grow up playing video games outdoors. His lifelong passion for extreme sports and outdoor adventures prompted this new genre of gaming apps. The Big Cat Race is the first app on Android or Apple iOS platforms to focus on moving video gaming out of the home. “We are excited to create a mobile gaminglifestyle that doesn’t compete with the real world that is going on around us.”

GenZPlay apps, such as Big Cat Race, teach self-motivation and self-moderation skills that extend from helping children be more active to   promoting proper sleeping habits andeating healthier.  Children also have the opportunity to upgrade their character via educational quizzes and parents can set up a simple nutrition and activity-based rewards system.

“GenZplay believes that the computer should not be the main focus of our everyday lives, but purely a device for communication and education. Our drive for healthiness and happiness should come from within, ” Founder Stephen Calhoun continues. “Using these apps will be a motivating and entertaining way to enjoy and explore our world. We can learn about nature and nutrition at the same time.”


Based in Sonoma Valley, California, GenZplay was founded in August 2011 by Stephen Calhoun to make video games a physically active part of his son’s outdoor life. The company is focused on integrating gaming mechanics with everyday activities, especially those that need a mixture of fun and adventure to motivate and inspire.

Press Contact:
(707) 287-4544


Download the PDF version here: Release Final.pdf



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